About
About Us
Professional sellers and entrepreneurs share a couple of things in common - exhilaration from results and growth and exhaustion when the work starts to feel like a grind.
Both are worlds seamingly filled with peaks and valleys - hots and colds, fits and starts...
But things don’t have to be that way.
Working with the right partner starts with shared values
Growth Mindset
Predicting success is not based on how gifted you are. What matters is a belief that you can adapt and grow to achieve your goals.
Providing Value
Value creation is the foundation of all business. Delivering value by giving 100% to all clients is crucial to their success.
Having Fun
Building a business is not for the faint of heart. But that doesn’t mean that you can’t have fun with your work.
Experience Ease
Every business owner deserves the success they want and the journey to be easy! It’s time to stop the struggle.
My sales production increased 399%.
“Working with Libby at Opportunity Street was the watershed moment of my career and has set me in a new and more productive direction.”
Ryan, VP Sales
Hi, I’m Libby
Through speaking, coaching, and facilitating workshops, I’ve helped thousands of sales professionals and entrepreneurs grow their businesses.
Clients come to me for a lot of different reasons but the most common include:
- Mediocre results or stagnant revenue
- Lack of expertise to strategically plan for growth
- Inexperience in sales techniques and campaigns
- Messaging that is not aligned and doesn’t support sales efforts
- Burn out, overwhelm, and a loss of passion for the business
I have the Street creds to help:
- Head of sales training for 3 of Canada's largest Asset Managers
- Adapting the success strategies from big business for small business growth
- Science and research-based systems, tools, and resources
- Serving clients across North America and internationally
I take a holistic approach to business
Business planning + Messaging + Mindset = Sweet spot
You need all three elements - just like a three-legged stool.
You can have solid plans and the right message, but don’t take the proper action habits and end with stagnant results.
Your message might be spot on, and you have a healthy mindset but no action plan and end up with a scattered approach and nothing to measure against.
You have a great mindset and plan but not the right message, and you end up confused that you're not closing more business.
What My Clients Are Saying
“I’ve gained a better awareness of the perception my clients likely have of my company which helps me to create more impactful client interactions more consistently.”
-Taylor, VP Sales
“Buckle up your seatbelts and hold onto your hat because Libby McCready is going to help you articulate, define, and work toward your goals faster and more powerfully than you could imagine.”
– Alison, Real Estate Rep. Royal LePage